Should You Market to Your Current Customers? with Neal DiPentino – Ep. 157
In this insightful episode, Neal DiPentino, President of Titan Media Worx, shares how he excels in identifying untapped or underutilized resources within a company, emphasizing that all businesses possess the tools to thrive.
You will discover:
- How should business leaders should think differently about marketing
- Why you shouldn't build a brand without driving for an ROI
- How to know if your marketing is working and when is it time to pull the plug (or stay the course)